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What powers the world cup

Vox creative | verizon

Creative Director: Melissa Peralta
Produced by: Sky Stone
Art Director: Sarah Rose Greenberg
Designer: Elena Chudoba
Animation: John McColgan, Sam Pickett

The FIFA World Cup 2026™ is the largest sporting event in the world. The numbers are staggering: over half of the world’s population are soccer fans, 1.5 billion people tuned in for the 2022 final, and millions are expect to attend the 2026 tournament in person.
For this piece I worked alongside the team at Vox Creative to help animate this 3 minute explainer for Verizon and FIFA that takes a look into some of the tech and logistics that go into making the world cup possible.